Laura Arocho assists in supporting the day-to-day and business development operations of Greenwood Asher & Associates as an associate executive assistant. Her innate ability to forge relationships, combined with her strategic mindset, positions her as a valuable partner in fostering growth and success for our firm and its clients. Her career began in the events industry where she was responsible for coordinating, selling, and executing a diverse range of events. Laura's educational background includes a bachelor’s degree in event management from the University of Central Florida and a master’s degree in global hospitality business from The École Hôtelière de Lausanne in Switzerland.